Chris Robinson

Pioneer
DISC Type : DSI

Director of North American Partnerships at Roima

New York City Metropolitan Area, United States

Overview

With over 20 years in technology, Chris is the Director of North American Partnerships at Parttrap AB. He specializes in B2B digital commerce platforms for manufacturers, partnering with ERP providers like Microsoft and Epicor. Colleagues describe him as hardworking, proactive, and possessing a relentless work ethic.

Outside of his professional roles, Chris shows an appreciation for American automotive engineering and manufacturing. He recently took a tour of the Corvette museum and assembly factory in Bowling Green, Kentucky, an experience he described as awesome.

He is the President of his own firm, RVCC Consulting, while also serving as a Director for Parttrap AB.

Personality Overview

Driven But Considerate

Decisive But Friendly

Friendly But Fast

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

B2B Digital Commerce
Focuses on delivering robust digital commerce platforms for manufacturers and distributors that sell complex, configurable products.
Manufacturing Technology
Actively engages with manufacturing associations like PMMI and AEM to connect with industry leaders and discuss technology goals.
Strategic Partnerships
His role centers on building and managing relationships with leading ERP solutions providers to deliver integrated platforms for clients.

Media Appearances

Testing Medical Devices: A discussion with Chris Robinson of Roima. Featured in YouTube

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Work History

6-2021
Director of North American Partnerships at Roima
6-2021
President of RVCC Consulting, North American Partnerships Director for Parttrap AB at Parttrap AB
1-2021
Director of Partnerships with Parttrap a Division of Roima at Roima Intelligence
5-2018 - 6-2021
Director Of Strategic Partnerships at Century Business Solutions
2-2016 - 10-2017
Director of Strategic Alliances East Region at inRiver PIM

Education

1966 - 1970
Bachelor of Arts (BA) from Monmouth University
1984 - 1986
Masters from The College of New Jersey

More Information

Social Presence :

Prographics :

Exp : 9 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Director of North American Partnerships at Roima
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Insights For Selling To Chris

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Ask them for a lunch or coffee once some rapport has been established
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Chris

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Chris move?

  • They are generally fast movers and can take quick decisions
  • Can Chris take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Chris

Personality Compatibility


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