Christoffer Rönnblad in

Christoffer Rönnblad

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Chief Marketing Officer at McDonald's
📍 Stockholm County, Sweden

Christoffer is an award-winning marketing leader with over 15 years of experience driving growth and transforming brands for McDonalds across the Nordics. He leads a business of over €1. 8 billion, focusing on strategy at the intersection of creativity, data, and technology. He earned his Masters from the Hanken School of Economics.

He is deeply invested in continuous learning and professional development, having recently started an Executive MBA at the Stockholm School of Economics. His studies include international modules at Stanford University and the National University of Singapore, reflecting a commitment to gaining a broader global perspective on business and leadership.

Unique fact: He believes that marketings true power is unlocked when it is treated as a core value creation engine for a business, not simply as a communications function.

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Experience
19 Years
Current Role
Chief Marketing Officer
Job Level
Leadership
Location
Stockholm County, Sweden
Personality Overview

How Christoffer shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Christoffer cares about

Marketing as Value Creation
Advocates for marketing to be seen as a primary driver of business value and growth, rather than just a communications support function.
Collaborative Partnerships
Believes in building strong, transparent relationships with agency partners and suppliers to foster a shared culture of success and drive results.
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Career

Work history

11-2019
Chief Marketing Officer
McDonald's
5-2019 - 4-2023
Governance / Industry Oversight: Board Member
Reklamombudsmannen / The Swedish Advertising Ombudsman
11-2017 - 10-2019
Marketing Director
McDonald's
11-2014 - 11-2017
Marketing Director
McDonald's
4-2014 - 10-2014
Head of Marketing
McDonald's
In the press

Media appearances

Organizing for an AI‑led future (Christoffer Rönnblad, McDonald's …). Featured in YouTube
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Education
12-2025 - 6-2027
Executive MBA
Stockholm School of Economics
2000 - 2008
Master's degree
Hanken School of Economics
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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