Christopher Cash

Evaluator
DISC Type : Dsc

Strategic Account Manager at Qlik

Austin, Texas, United States

Overview

Christopher Cash is a Global Account Manager at Qlik, specializing in data management and helping senior executives derive actionable insights. A graduate of Texas Christian Universitys M. J. Neeley School of Business, he is often described by colleagues as a patient, organized, and hardworking servant leader.

Based on his time at Texas Christian University in Fort Worth, he is likely a fan of TCU Horned Frogs athletics and other Dallas-area professional sports teams. He has a stated professional interest in major technology companies like Oracle and Microsoft.

Before his career in technology, Christopher was the Director of Sales for a nationally recognized investment firm and holds a Series 65 certification.

Personality Overview

Quality Focused

Fast But Analytical

Thorough Evaluator

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Data to Insights
He focuses on helping customers address gaps in how they use data, turning raw information into actionable insights that drive organizational value.
Customer-First Selling
His stated approach is to help people get what they want through meaningful discovery conversations, aligning resources to solve their specific data challenges.
AI in Analytics
He actively shares content on how Qlik is leveraging AI to enhance data integration, analytics, and lakehouse management for customers.

Media Appearances

Christopher has no verified media appearances

Work History

1-2020
Strategic Account Manager at Qlik
6-2019 - 1-2020
Technology Sales Manager at Oracle
6-2016 - 1-2020
North American Sales Enablement at Oracle
11-2018 - 6-2019
Technology Sales Representative - Integration at Oracle
8-2011 - 5-2013
Director of Sales at Corbin and Company

Education

1984 - 1990
Bachelor of Business Administration from Texas Christian University - M.J. Neeley School of Business

More Information

Social Presence :

Prographics :

Exp : 15 Location : Austin, Texas, United States Job Level : Middle Designation : Strategic Account Manager at Qlik
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Insights For Selling To Christopher

During A Call Or A Meeting

DO's

  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christopher is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Christopher

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Christopher move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Christopher take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Christopher

Personality Compatibility


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