Christopher Kwon

Critic
DISC Type : C

Senor Director at Samsung Electronics America

New York City Metropolitan Area, United States

Overview

Christopher Kwon is a Senior Director of Product Management at Samsung Electronics America, specializing in display technology. He has a proven track record of driving market leadership, notably leading the Large Format Display segment to a #1 market position. He leverages his fluency in Korean and English to bridge engineering and market demands, and holds a B. S. from Fairleigh Dickinson University.

Outside of his corporate role, Christopher has a passion for iconic footwear. He enjoys searching for his next unique pair by regularly scanning consignment stores and browsing online, paying close attention to how brands are showcasing their latest products.

He was instrumental in the growth of a $600M Large Format Display segment within Samsungs display group.

Personality Overview

Negotiator

Information Seeker

Objective Thinker

It is very likely that they will negotiate pricing or other important terms.  Unless the value is proven by data, they are unlikely to value fancy features. They enjoy working alone and do not rely on others very often.

Topics They Care About

Smart Signage
As Director of Product Marketing for Smart Signage, he frequently discusses innovations in commercial displays, from interactive classroom screens to glasses-free 3D retail technology.
Go-to-Market Strategy
His experience includes developing and executing go-to-market strategies for all new Large Format Display products launched in the United States.
Sustainable Tech
He actively promotes energy-efficient signage options, such as Samsung's Color E-Paper displays which maintain an image with extremely low energy use.

Media Appearances

Christopher has no verified media appearances

Work History

3-2026
Senor Director at Samsung Electronics America
3-2022
Director Product Marketing Smart Signage at Samsung Electronics America at Samsung Electronics America
7-2019 - 3-2022
Sr. Manager B2B Smart Signage at Samsung Electronics America
9-2017 - 7-2019
IoT Product Marketing Manager at Samsung Electronics America
1-2014 - 9-2017
Marketing Specialist at Samsung Electronics America

Education

2009 - 2012
B.S. from Fairleigh Dickinson University

More Information

Social Presence :

Prographics :

Exp : 12 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Senor Director at Samsung Electronics America
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Insights For Selling To Christopher

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Tell them what ROI they can expect

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christopher is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Christopher

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Christopher move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Christopher take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Christopher

Personality Compatibility


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