Claudia Cruz

Energizer
DISC Type : I

Director Technology Innovation, CIO Office at Unilever

United Kingdom

Overview

Claudia has no verified overview

Personality Overview

Relationship Oriented

Imaginative

Full Of Energy

They excel at seeing the bigger picture, and the long-term impact of their decisions.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Claudia has no verified topics they care about

Media Appearances

Claudia has no verified media appearances

Work History

1-2025
Director Technology Innovation, CIO Office at Unilever
6-2020 - 3-2025
Creative & Media Technology Director at Unilever
12-2018 - 6-2020
Global Ecommerce Technology Lead at Unilever
1-2011 - 12-2011
Senior Project Manager at F.biz
10-2009 - 1-2011
Account Supervisor and Project Manager at RMG Connect

Education

2003 - 2006
Bachelor from Pontifícia Universidade Católica de São Paulo
2001 - 2002
Bachelor from Universidade Estadual Paulista Júlio de Mesquita Filho

More Information

Social Presence :

Prographics :

Exp : 11 Location : United Kingdom Job Level : Leadership Designation : Director Technology Innovation, CIO Office at Unilever
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Insights For Selling To Claudia

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Talk about their team and how your product will help them do things better and easier
  • Share some stories about how you you have helped people in similar positions succeed

DONT's

  • Don’t be excessively objective, be a storyteller
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Claudia is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Claudia

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Claudia move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Claudia take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Claudia

Personality Compatibility


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