Claudia Materna is a Business Lead at Global with a first-class honours degree in Business & Management from the University of Reading. Her career has been a steady progression within Global, starting from an Enterprise Marketing Executive to her current leadership role, showcasing her expertise in driving revenue through strategic partnerships.
Claudia has a passion for marketing that spans diverse industries, from luxury brands to the not-for-profit sector. This varied experience demonstrates broad transferable skills and an adaptable approach. Her interests include major consumer brands like The Walt Disney Company and eBay.
During her placement year, she worked in Brand Marketing for ODEON Cinemas Group, focusing on the ODEON Luxe brand.
Read the full overview →They excel at seeing the bigger picture, and the long-term impact of their decisions. Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are people oriented, friendly and like creating new connections.
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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