Joel Stern

Evaluator
DISC Type : DSC

Creator at PhoneCharges.Org

London, England, United Kingdom

Overview

A commercial marketing leader with 20 years of experience, Joel specializes in consumer engagement for media and entertainment. At Global, he leads direct-to-consumer strategy to drive growth and deepen audience relationships. People who have worked with him often describe him as passionate, positive, and proactive.

Outside of work, Joel is the author of "Just Freddy, " a book for young adults detailing his grandfathers escape from Nazi Germany. He is a self-described "massive 90s Indie kid" and actively mentors university students on career development.

He developed an award-winning “Text 2 Win & Donate” system for Global’s Make Some Noise charity.

Personality Overview

Thorough Evaluator

Hard To Convince

Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Consumer Engagement
His career focuses on understanding what drives consumer behavior to build deeper, long-lasting brand relationships through innovative campaigns and loyalty programs.
D2C Growth
He leads Global's direct-to-consumer division, focusing on acquisition, engagement, and generating new revenue streams through commercial enterprises.
Brand Storytelling
He authored a book about his grandfather's personal history, demonstrating a passion for telling impactful stories that connect with an audience on a human level.

Media Appearances

Joel has no verified media appearances

Work History

12-2020
Creator at PhoneCharges.Org
4-2017 - 9-2023
Board Member at Association for Interactive Media and Micropayments
4-2012
Marketing Director (Commercial Enterprise & Engagement) at Global
10-2007 - 4-2012
Group Telephony Manager at dmg media
8-2004 - 7-2007
Account Manager at Spark Marketing Entertainment

Education

2017 - 2019
Strategic Management & Leadership (Level 7) from Institute of Leadership & Management (ILM)
2018 - 2018
Møller Institute from University of Cambridge

More Information

Social Presence :

Prographics :

Exp : 22 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Creator at PhoneCharges.Org
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Insights For Selling To Joel

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joel is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Joel

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Joel move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Joel take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Joel

Personality Compatibility


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