Cole Martin in

Cole Martin

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Business Development Team Lead at ZeroSum
📍 Chicago, Illinois, United States

Cole Martin is a Business Development Team Lead at ZeroSum, where he has successfully led a sales team to achieve 133% of its annual target. His career showcases a consistent track record of exceeding quotas and building prospecting efforts from the ground up at multiple tech companies. He is a graduate of the University of Colorado Boulder.

Beyond his expertise in sales, Cole has practical experience in real estate management from his time as a part-time Property Manager. This role involved direct client-facing responsibilities, from showing properties to handling tenant relations and bookkeeping, demonstrating strong organizational and interpersonal skills.

Unique Fact: He was a foundational sales hire at two different companies, Guardsquare and ZeroSum, tasked with establishing their initial prospecting efforts in North America.

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Experience
10 Years
Current Role
Business Development Team Lead
Location
Chicago, Illinois, United States
Personality Overview

How Cole shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Cole cares about

Sales Leadership
Leads and mentors a team of business development representatives, focusing on executing sales strategies and identifying new revenue streams.
Prospecting Strategy
Developed new prospecting techniques and was a foundational hire at two companies, tasked with building the sales development function from scratch.
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Career

Work history

12-2021 - 4-2025
Business Development Team Lead
ZeroSum
12-2021 - 12-2022
Senior Business Development Executive
ZeroSum
10-2020 - 2-2021
Sales Development Representative
EarnUp
3-2017 - 4-2020
Sales Development Representative
Guardsquare
1-2016 - 3-2017
Property Manager - Part Time
MMG Real Estate
In the press

Media appearances

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Education
2009 - 2013
Bachelor of Science - BS
University of Colorado Boulder
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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