Kathryn Ryan

Enigma
DISC Type : cdi

Vice President, Brand Strategy at Press Ganey

Boston, Massachusetts, United States

Overview

Kathryn has no verified overview

Personality Overview

Challenger

Fast Follower

Friendly Yet Blunt

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting proof as well as information.

Topics They Care About

Kathryn has no verified topics they care about

Media Appearances

Kathryn has no verified media appearances

Work History

8-2025
Vice President, Brand Strategy at Press Ganey
7-2023 - 8-2025
Vice President, Global Strategic Events and Marketing at Press Ganey
10-2022 - 7-2023
Strategy Consultant at Press Ganey
9-2020 - 2-2021
Business Development Executive at Wellist
7-2017 - 1-2020
Chief of Staff, Transformational Advisory Services at Press Ganey

Education

2006 - 2010
BA from Boston College
2009 - 2009
BS from UNSW

More Information

Social Presence :

Prographics :

Exp : 14 Location : Boston, Massachusetts, United States Job Level : Senior Designation : Vice President, Brand Strategy at Press Ganey
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Insights For Selling To Kathryn

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked

DONT's

  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kathryn is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Kathryn

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Kathryn move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Kathryn take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Kathryn

Personality Compatibility


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