Craig Fenton

Questioner
DISC Type : c

Enterprise Sales at TeamOhana

Charlottesville, Virginia, United States

Overview

Craig Fenton is an enterprise sales professional at TeamOhana, specializing in AI-powered headcount planning. His career has transitioned from medical device sales at DePuy Synthes to enterprise SaaS roles, focusing on solving strategic financial and operational challenges. He holds a Bachelor of Science in Business Administration from Elon University.

There is no publicly available information about his personal life or hobbies. His professional interests suggest a focus on the intersection of technology, healthcare, and finance, as indicated by previous roles and company interests like UVA Health and Johnson & Johnson.

Unique fact: Craig successfully transitioned his sales career from the tangible world of medical trauma and joint reconstruction to the complex SaaS space.

Personality Overview

Not Easily Convinced

Systematic

Price-Sensitive

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation.

Topics They Care About

Strategic Headcount Planning
His role and posts focus on headcount as the most critical investment a company makes, arguing it deserves better tools than spreadsheets for management.
FP&A Efficiency
He addresses key pain points for finance leaders, such as budget overruns and inaccurate forecasts that result from poor headcount visibility and control.
Enterprise SaaS Sales
His recent career at TeamOhana and Enable demonstrates a clear focus on selling complex software solutions to large enterprise clients.

Media Appearances

Craig has no verified media appearances

Work History

5-2025
Enterprise Sales at TeamOhana
5-2024 - 5-2025
Enterprise Account Executive at Enable
9-2021 - 4-2024
Area Account Executive at EnlivenHealth™
9-2021 - 4-2024
Enterprise Account Executive at EnlivenHealth™
12-2013 - 9-2021
Sales Consultant - Trauma & Joint Reconstruction at DePuy Synthes Companies

Education

2006 - 2010
BS from Elon University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Charlottesville, Virginia, United States Job Level : N/A Designation : Enterprise Sales at TeamOhana
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Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Craig

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Craig take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Craig

Personality Compatibility


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