Craig R.

Sharpshooter
DISC Type : CD

Industry Principal Research Fellow at University of St Andrews

Kirkcaldy, Scotland, United Kingdom

Overview

Craig is a founder and inventor with over 20 years of experience, specializing in medical imaging, algorithm development, and high-performance computing. A PhD holder, he founded Epipole Ltd. to create retinal imaging technology and is now an Industry Principal Research Fellow at the University of St Andrews. Colleagues describe him as an innovative and insightful technical leader.

Guided by the motto "Facta, non verba" (actions, not words), Craig has a keen interest in developing impactful technology, including medical devices for the developing world. He is intellectually engaged in the debate around the future of AI, questioning the current trajectory of large language models and advocating for foundational research.

Unique fact: He is the author of the "Dictionary of Computer Vision and Image Processing", a comprehensive reference in his field.

Personality Overview

Rigorous & Demanding

Fast But Analytical

ROI Driven

They are very proud of what they do.  They respond better to strong and respectful interactions. They like to be in a position where they can control the conversation and terms.

Topics They Care About

Medical Imaging Tech
He founded a company to develop retinal imaging technology, holds related patents, and his current research focuses on medical devices.
Future of AI
His recent posts show a strong and critical interest in the distinction between LLMs and true artificial general intelligence (AGI).
Tech Entrepreneurship
Has over 20 years of experience founding his own startups, handling everything from R&D and programming to regulatory compliance.

Media Appearances

Craig has no verified media appearances

Work History

6-2024
Industry Principal Research Fellow at University of St Andrews
11-2023
Head of Engineering at Good-Loop
9-2021 - 1-2023
Founder and CTO at Epipole Ltd.
1-2011 - 9-2021
Founder and CEO at Epipole Ltd.
4-2010 - 1-2011
Chief Software Architect at Optos PLC

Education

1993 - 1997
PhD from Newcastle University
1991 - 1992
MSc (Research) from University of Birmingham

More Information

Social Presence :

Prographics :

Exp : 15 Location : Kirkcaldy, Scotland, United Kingdom Job Level : Mid-senior Designation : Industry Principal Research Fellow at University of St Andrews
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Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Hold your ground without indulging in one-upmanship
  • Refer to testimonials from well-known industry leaders

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don't try too hard to forge relationships with them
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Craig

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • They can take decisions very fast if you manage to convince them.
  • Can Craig take some risk or not?

  • The risks don’t matter much to them.

You And Craig

Personality Compatibility


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