Cristel A. Turner

Visionary
DISC Type : Ds

Chief Branding Officer at DePaul University

Chicago, Illinois, United States

Overview

Cristel has no verified overview

Personality Overview

Fast But Thoughtful

Goal-Oriented

Big Vision Person

They exhibit a rare combination of being result-oriented but patient at the same time.  They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Cristel has no verified topics they care about

Media Appearances

Cristel has no verified media appearances

Work History

12-2023
Chief Branding Officer at DePaul University
4-2022 - 12-2023
Head of Integrated Communications & Performance Marketing at UScellular
7-2012 - 8-2022
Sr. Director Brand Communications & Creative Content - Consumer & B2B at UScellular
2-2011 - 8-2012
Sr. Director, Global Beverage Innovation at PepsiCo
1-2009 - 1-2011
Sr. Director, Marketing Strategy & Communications at Kraft Foods

Education

MBA from Northwestern University - Kellogg School of Management
Leader Excellence Program from Harvard Business School Executive Education
Chief Marketing Officer Program from Kellogg Executive Education
Bachelor of Arts (BA) from Western Illinois University

More Information

Social Presence :

Prographics :

Exp : 37 Location : Chicago, Illinois, United States Job Level : Leadership Designation : Chief Branding Officer at DePaul University
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Insights For Selling To Cristel A.

During A Call Or A Meeting

DO's

  • Focus on the results that your product produces, expect some strategic questions in return
  • During followups, use phone or text if needed, they should be fine
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't go over them unless you are left with no other option

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cristel A. is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Cristel A.

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Cristel A. move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Cristel A. take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Cristel A.

Personality Compatibility


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