Crystal Stone

Initiator
DISC Type : Di

Digital Product Director | Digital Marketing Manager at Cambium Learning Group

Fayetteville, West Virginia, United States

Overview

Crystal has no verified overview

Personality Overview

Risk-Accepting

Conviction Driven

Impact-Oriented

They usually prefer to drive the conversation.  They don’t mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Crystal has no verified topics they care about

Media Appearances

Crystal has no verified media appearances

Work History

3-2024
Digital Product Director | Digital Marketing Manager at Cambium Learning Group
3-2022 - 3-2024
Digital Marketing Director at Streamily
7-2017 - 3-2022
Digital Marketing Director, Revenue Officer, Information Systems at Adventures on the Gorge
3-2003 - 7-2017
Digital Marketing Executive at Independent Consultant
1-2016 - 5-2017
SEO Manager at Savvy Rest

Education

1993 - 1997
BS from Fairmont State University
1993 - 1997
BA from Fairmont State University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Fayetteville, West Virginia, United States Job Level : Mid-senior Designation : Digital Product Director | Digital Marketing Manager at Cambium Learning Group
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Insights For Selling To Crystal

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Look like someone who is on top of their game

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Crystal is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Crystal

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Crystal move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Crystal take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Crystal

Personality Compatibility


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