Cynthia Stone

Observer
DISC Type : ic

Senior Director - Clinical Services Group at BD

Nashville, Tennessee, United States

Overview

Cynthia Stone is the Senior Director of the Clinical Services Group at BD, bringing extensive experience from leadership roles at Edwards Lifesciences and Charleston Area Medical Center. Combining her MSN from Marshall University and an MBA, she specializes in clinical program development, data analytics, and leading high-performing teams in the medical device sector.

Her professional interests center on the intersection of business and healthcare, demonstrated by her advanced business degree and engagement with thought leadership from publications like the Harvard Business Review.

Cynthia has a unique career path, transitioning from hands-on leadership in critical care to leveraging data analytics and now shaping clinical services strategy for a global medical technology company.

Personality Overview

Assertive

Value Driven

Curious

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally strong communicators and are not easy to convince. They ask a lot of questions and rely heavily on information and collaterals.

Topics They Care About

Clinical Program Development
Her career has focused on leading clinical services and implementation at major medical device companies like BD and Edwards Lifesciences.
Healthcare Analytics
Previously worked as a Manager of Healthcare Data Analytics, indicating a strong background in using data to improve patient outcomes and inform strategy.
Medical Device Strategy
Her long tenure at leading MedTech companies like BD and Edwards Lifesciences points to a deep interest in the industry's commercial and clinical strategy. [Predicted]

Media Appearances

Cynthia has no verified media appearances

Work History

9-2024
Senior Director - Clinical Services Group at BD
6-2022
Senior Director - Clinical Services Implementation at Edwards Lifesciences
11-2021 - 6-2022
Manager, Healthcare Data Analytics at Edwards Lifesciences
12-2017 - 12-2021
Associate Administrator Inpatient Services Memorial Hospital at Charleston Area Medical Center Health System
9-2003 - 12-2021
Director of Critical Care at CAMC

Education

2011 - 2013
MSN from Marshall University
Master of Business Administration (MBA) from University of Charleston

More Information

Social Presence :

Prographics :

Exp : 22 Location : Nashville, Tennessee, United States Job Level : Senior Designation : Senior Director - Clinical Services Group at BD
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Insights For Selling To Cynthia

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Focus on immediate action-items rather than the larger goals
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cynthia is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Cynthia

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Cynthia move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Cynthia take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Cynthia

Personality Compatibility


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