Dan Horner

Go-getter
DISC Type : d

Chairman of the Board at Nexterra Environmental

United States

Overview

Dan Horner is the Chairman and CEO of both Nexterra Environmental and Matrix Adhesives Group. With a Bachelor of Business Administration from Loyola University and a Masters degree, he leads companies specializing in adhesive solutions for consumer and industrial markets. His background includes executive roles at H. B. Fuller.

He actively engages with his industry by attending major packaging solutions events and stays current on business trends by following publications like the Harvard Business Review. He demonstrates a clear commitment to professional development and industry networking.

He simultaneously holds the top leadership positions, Chairman and CEO, at two distinct companies in the adhesives and environmental sectors.

Personality Overview

Vision Oriented

Challenger

Self-Confident

They don’t always try to control the conversation but neither do they like yielding it fully.  They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople.

Topics They Care About

Adhesive Solutions
As CEO of Matrix Adhesives Group and a former executive at H. B. Fuller, his career is deeply rooted in the adhesive and sealant industry.
Contract Packaging
His company is a leading partner in contract packaging, and he personally registers for and promotes major packaging industry events like PACK EXPO.
Corporate Leadership
[Predicted] Holding dual CEO and Chairman roles across two companies and following Harvard Business Review indicates a strong interest in high-level corporate strategy and leadership.

Media Appearances

Dan has no verified media appearances

Work History

7-2025
Chairman of the Board at Nexterra Environmental
1-2024 - 7-2025
Chief Executive Officer at Nexterra Environmental
7-2023
Chairman at Matrix Adhesives Group
1-2022 - 7-2023
Chief Executive Officer at Matrix Adhesives Group
3-2021 - 7-2025
Member Board of Directors at APPLIED Adhesives

Education

1980 - 1984
Bachelor of Business Administration (B.B.A.) from Loyola University New Orleans
1992 - 1994
Master's degree from University of St. Thomas

More Information

Social Presence :

Prographics :

Exp : 42 Location : United States Job Level : N/A Designation : Chairman of the Board at Nexterra Environmental
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Insights For Selling To Dan

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Make sure that you you respond to any queries from them quickly
  • Highlight the competitive differentiation of your product

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don't try too hard to get friendly, let it happen with time
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dan is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Dan

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Dan move?

  • Their decision making speed is somewhere in the middle.
  • Can Dan take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Dan

Personality Compatibility


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