Dana B.

Organizer
DISC Type : Sd

Director of Retail Strategy and Operations at Effy Jewelry

United States

Overview

Dana is a Director of Retail Strategy and Operations with deep experience in the retail and consumer goods industry. A University of Florida graduate, she has a strong background in finance, supply chain, and e-commerce from her time at Effy Jewelry and Macys. Colleagues describe her as passionate, hardworking, and bright.

Her career began at The Walt Disney Company as a Finance Analyst, indicating a long-standing interest in major consumer brands and entertainment. This foundation in finance complements her extensive experience in the operational and strategic sides of retail, showing a well-rounded business acumen.

Dana has spearheaded diverse and critical initiatives, including location strategy for Macys off-price division and operations for its small-format stores.

Personality Overview

Pleasant

Thoughtfully Quick

Somewhat Formal

They are very professional in their approach and can weigh multiple perspectives together.  Reading between the lines and seeing beyond your words comes naturally to them. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Retail Operations
Her current role and extensive history at Macy's centers on improving retail strategy, supply chain, allocation, and pricing for major brands.
Supply Chain & Planning
Skilled in demand planning, inventory management, and SIOP, which are central themes in her professional headline and experience.
E-commerce Strategy
Has direct experience in merchant operations for both retail and e-commerce, a key growth area in the CPG industry.

Media Appearances

Dana has no verified media appearances

Work History

Director of Retail Strategy and Operations at Effy Jewelry
Director of Assortment Strategy at Macy's
Director of Merchant Operations, Retail + Ecommerce at Macy's
Director of Location Strategy at Macy's
Finance Analyst at The Walt Disney Company

Education

Bachelor from University of Florida

More Information

Social Presence :

Prographics :

Exp : N/A Location : United States Job Level : Mid-senior Designation : Director of Retail Strategy and Operations at Effy Jewelry
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Insights For Selling To Dana

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Stick to your standard pitch and qualifying script, don't try to wing it

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dana is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Dana

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Dana move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Dana take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Dana

Personality Compatibility


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