Dana Howard

Inquirer
DISC Type : dc

Vice President, Director of Marketing at CFSB - Community Financial Services Bank

Murray, Kentucky, United States

Overview

Dana has no verified overview

Personality Overview

Demanding

Judgemental

Hard To Convince

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They can be nudged to make faster decisions by offering what they value. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Dana has no verified topics they care about

Media Appearances

Dana has no verified media appearances

Work History

4-2020
Vice President, Director of Marketing at CFSB - Community Financial Services Bank
5-2019
Director of Marketing at CFSB - Community Financial Services Bank
8-2017 - 4-2020
Marketing Communications Administrator at CFSB - Community Financial Services Bank
8-2011 - 8-2017
Social Media Marketing Manager at Murray State University
8-2009 - 8-2011
Communications and Special Events Coordinator at Murray State University

Education

2001 - 2005
BS from Murray State University
2006 - 2009
Master-TSM from Murray State University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Murray, Kentucky, United States Job Level : Senior Designation : Vice President, Director of Marketing at CFSB - Community Financial Services Bank
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Insights For Selling To Dana

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Highlight the competitive differentiation of your product
  • Stress on the business value that your product offers

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Refrain from asking too many questions
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dana is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Dana

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Dana move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Dana take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Dana

Personality Compatibility


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