Daniella Twelvetree

Doer
DISC Type : sd

Head of Customer Communications & Engagement at Pennon Group Plc

Glastonbury, England, United Kingdom

Overview

Daniella is the Head of Customer Communications & Engagement at Pennon Group Plc, with over 20 years of leadership experience in integrated marketing for the banking and utilities sectors. A University of Humberside graduate, colleagues describe her as an inspiring, customer-centric, and courageous leader.

Outside of work, Daniella prioritizes her family, having taken a career break to relocate with them during the pandemic. Her previous volunteer role as an Area Director for St John Ambulance also points to a strong interest in community service and engagement.

She has a proven record of building exceptional teams and delivering business growth.

Personality Overview

Strategic Planner

Fast-paced

Long-term Focused

They exhibit a rare combination of being result-oriented but patient at the same time.  They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Customer Engagement
Her current role focuses on customer communications and engagement, building on over 20 years of experience in customer-facing marketing strategies.
Marketing Leadership
She has a long history in leadership roles, including Campaign Director at Barclays, and is consistently recommended as a brilliant, inspiring, and supportive leader.
Digital Transformation
Her expertise includes digital direct marketing and supporting digital adoption efforts, showing a focus on modernizing marketing communications.

Media Appearances

Daniella has no verified media appearances

Work History

6-2024
Head of Customer Communications & Engagement at Pennon Group Plc
4-2023 - 6-2024
Head of Customer communications and Engagement at South West Water
9-2020 - 3-2023
Area Director at St John Ambulance
4-2020 - 9-2020
Career break to relocate with my family (during covid) at Career Break
12-2018 - 3-2020
Campaign Director at Barclays UK

Education

9-1992 - 6-1996
Bachelor of Science - BSc from The University of Humberside
1990 - 1992
A levels from King James’s School

More Information

Social Presence :

Prographics :

Exp : 9 Location : Glastonbury, England, United Kingdom Job Level : Mid-senior Designation : Head of Customer Communications & Engagement at Pennon Group Plc
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Insights For Selling To Daniella

During A Call Or A Meeting

DO's

  • Focus on the results that your product produces, expect some strategic questions in return
  • Use phrases like 'your team deserves', 'best in class' etc.
  • Stick to your standard pitch and qualifying script, don't try to wing it

DONT's

  • Don't go over them unless you are left with no other option
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Daniella is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Daniella

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Daniella move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Daniella take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Daniella

Personality Compatibility


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