Darren Cutts

Enigma
DISC Type : idc

Head of Meat Hygiene Policy at Food Standards Agency

Greater London, England, United Kingdom

Overview

Darren has no verified overview

Personality Overview

Persuasive & Assertive

Hard To Convince

Fast Follower

They are likely to ask many questions and look heavily for supporting proof as well as information.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Darren has no verified topics they care about

Media Appearances

Darren has no verified media appearances

Work History

2-2021
Head of Meat Hygiene Policy at Food Standards Agency
9-2011 - 2-2021
Senior Scientific Officer: Meat Hygiene and TSE Science at Food Standards Agency
3-2006 - 7-2010
Senior Scientific Officer: FSA representative on the SEAC secretariat, TSE science project officer at Food Standards Agency
1-2003 - 3-2006
Higher Scientific Officer in Radiological Assessments at Food Standards Agency
7-2002 - 1-2003
Higher Scientific Officer in Radiological Food Surveillance at Food Standards Agency

Education

1996 - 2000
Doctor of Philosophy (PhD) from University of Surrey
1992 - 1996
Bachelor of Science (BSc) from The University of Sheffield

More Information

Social Presence :

Prographics :

Exp : 23 Location : Greater London, England, United Kingdom Job Level : Mid-senior Designation : Head of Meat Hygiene Policy at Food Standards Agency
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Insights For Selling To Darren

During A Call Or A Meeting

DO's

  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."

DONT's

  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Darren is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Darren

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Darren move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Darren take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Darren

Personality Compatibility


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