Dasang Tiwari

Critic
DISC Type : C

Senior Art Director, Casino Division at Zynga

Bengaluru, Karnataka, India

Overview

Dasang is a creative leader specializing in performance marketing and ad strategy, with a background at major companies like Zynga and Flipkart. He excels at building high-performing creative teams that blend audience psychology and data to produce persuasive advertising. People who have worked with him describe him as creative, dependable, and a thorough professional.

Rooted in his early career as a Senior Illustrator, Dasang has a clear passion for visual arts and design. This is evident from his work and industry recognition. He is also committed to nurturing talent, frequently sharing hiring opportunities and emphasizing team growth and mentorship within the creative field.

He has been personally interviewed and featured by WACOM, a global leader in digital art tablets, for his creative work and expertise.

Personality Overview

Negotiator

Information Seeker

Precise

They are quite likely to negotiate on pricing or other key terms.  They enjoy working alone and do not rely on others very often. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Psychology in Ads
Applies behavioral psychology and cognitive biases like FOMO and social proof to create ads that drive user action.
Creative Leadership
Focuses on hiring, developing, and retaining top creative talent to build high-impact, innovative advertising teams.
Performance Marketing
His expertise lies in creating ad strategies that don't just capture attention but also deliver measurable performance and user acquisition.

Media Appearances

Dasang has no verified media appearances

Work History

4-2023
Senior Art Director, Casino Division at Zynga
11-2018 - 6-2023
Marketing Art Director at Zynga
1-2016 - 11-2018
Art Director at Flipkart
8-2015 - 1-2016
Associate Art Director at Helpchat
1-2014 - 8-2015
Senior Illustrator, Technology at Times Internet Ltd-Noida. India’s largest Internet Network, the digital venture of TheTimes of India

Education

2006 - 2009
Bachelor of Applied Computer Science from Delhi University
Non Medical(Computer Science) from Greenway modern public school

More Information

Social Presence :

Prographics :

Exp : 15 Location : Bengaluru, Karnataka, India Job Level : Senior Designation : Senior Art Director, Casino Division at Zynga
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Insights For Selling To Dasang

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dasang is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Dasang

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Dasang move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Dasang take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Dasang

Personality Compatibility


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