David Barraco in

David Barraco

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Channel Marketing at MANN+HUMMEL
📍 Charlotte Metro, United States

David is a senior strategic marketing executive with over 25 years of experience driving brand engagement and revenue growth across multiple industries. He is adept at leading cross-functional teams and managing substantial budgets to achieve market differentiation and surpass profit objectives. He holds an MBA from the University of Phoenix and a BS from Marist University.

At Yokohama TWS, he successfully drove strategic campaigns across three distinct segments for a $300 million region, developing unique messaging and value propositions for each to achieve aggressive revenue goals.

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Experience
10 Years
Current Role
Channel Marketing
Location
Charlotte Metro, United States
Personality Overview

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Priorities

Topics David cares about

Value Creation
His roles consistently focus on developing specific value propositions based on customer and market data to drive engagement and loyalty for multi-billion dollar organizations.
Brand Strategy
He has led brand marketing initiatives for portfolios of up to 12 distinct brands, driving engagement activities and developing commercialization roadmaps.
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Career

Work history

8-2025
Channel Marketing
MANN+HUMMEL
10-2023 - 2-2025
Director of Marketing
American Tire Distributors
9-2022 - 10-2023
Director of Marketing
Yokohama TWS
7-2019 - 9-2022
Director of Marketing
Wastequip
6-2014 - 1-2019
Director of Marketing Communications
Sealed Air Corporation
In the press

Media appearances

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Education
MBA
University of Phoenix
BS
Marist University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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