David Cross

Organizer
DISC Type : Sd

Senior Vice President Human Resources & Administration at Coca-Cola Beverages Florida

Greater Tampa Bay Area, United States

Overview

David has no verified overview

Personality Overview

Somewhat Formal

Pleasant

Slow Starter

Reading between the lines and seeing beyond your words comes naturally to them.  They exhibit a rare combination of being result-oriented but patient at the same time. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

David has no verified topics they care about

Media Appearances

David has no verified media appearances

Work History

4-2021
Senior Vice President Human Resources & Administration at Coca-Cola Beverages Florida
5-2015 - 4-2021
Senior Vice President Human Resources at Coca-Cola Beverages Florida
8-2021
Central Region Board Chair at Teach For America
9-2022
Member - OnCon Senior Council at OnConferences
1-2013 - 5-2015
VP HR, US Sales and Operations at Coca-Cola Refreshments

Education

1988 - 1993
BA from Northwestern University

More Information

Social Presence :

Prographics :

Exp : 33 Location : Greater Tampa Bay Area, United States Job Level : Leadership Designation : Senior Vice President Human Resources & Administration at Coca-Cola Beverages Florida

Interested in

Sports

Football

URL has been copied!

Insights For Selling To David

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from David

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will David move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can David take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And David

Personality Compatibility


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