David Hidalgo A.

Examiner
DISC Type : cs

CEO & Co-Founder Tree Alliance at Tree Alliance

Mexico City, Mexico

Overview

David Hidalgo A. is a 30-year veteran of the events industry and the CEO & Co-Founder of Tree Alliance. He is also the President of the PCMA Mexico Chapter and a board member for the Mexican Council for the Meetings Industry (COMIR). He holds a degree from Universidad Nacional Autónoma de México.

He is driven by a passion for events, marketing, and creativity, which he has channeled into his entrepreneurial ventures. David focuses on creating memorable experiences that offer deeper value and foster a sense of community within the industry, viewing events as powerful tools for connection and business growth.

After leading IBTM Americas for Reed Exhibitions for 8 years, he co-founded his own company, Tree Alliance, to create new event brands like Capital Meetings and LOMA.

Personality Overview

Unexpressive

Process Oriented

Status Quo Seeker

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  Being observant comes to them naturally. They are thorough and always follow a systematic approach.

Topics They Care About

Event Experiences
His posts emphasize creating "memorable experiences, " citing studies that show how events influence purchasing decisions and build brand loyalty.
Economy of Meaning
He authored a piece for Neurona Magazine on this topic, focusing on how this concept is transforming the events and experiences industry to deliver deeper value.
Meetings Industry Leadership
He is the current President of the PCMA Mexico Chapter and a Board Member of COMIR, demonstrating his commitment to advancing the industry at a leadership level.

Media Appearances

David has no verified media appearances

Work History

5-2023
CEO & Co-Founder Tree Alliance at Tree Alliance
9-2017 - 5-2023
General Director IBTM Americas at Reed Exhibitions
5-2015 - 5-2023
Show Director ibtm latin america at Reed Exhibitions
5-2015 - 5-2023
Show Director IBTM Americas and Experience by IBTM Americas at Reed Exhibitions
5-2013 - 4-2015
Director General at OCC Yucatán (Oficina de Congresos y Convenciones de Yucatán)

Education

1997 - 2002
Licenciatura from Universidad Nacional Autónoma de México

More Information

Social Presence :

Prographics :

Exp : 30 Location : Mexico City, Mexico Job Level : Leadership Designation : CEO & Co-Founder Tree Alliance at Tree Alliance
URL has been copied!

Insights For Selling To David

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from David

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will David move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can David take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And David

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.