David Legman

Questioner
DISC Type : c

Sales and Marketing Manager at Medacta USA, Inc.

Orlando, Florida, United States

Overview

David Legman is a seasoned sales executive in the orthopedic medical device sector with a history at companies like Stryker and Enovis, now at Medacta USA. He excels in driving revenue, expanding market share, and developing key opinion leader relationships. He holds a Bachelor of Science from the University of Florida.

Based in Central Florida, David appears to have an interest in air travel, indicated by his following of major airlines like Delta and SAS. He is an alumnus of the University of Florida and has spent his career building business relationships across the state.

He once single-handedly turned around an underperforming territory, increasing its sales from under $100, 000 to over $1. 5 million.

Personality Overview

Systematic

Value Seeker

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They are more likely than others to negotiate on pricing and terms. They prefer to fully evaluate every situation.

Topics They Care About

Orthopedic Devices
His entire career has been dedicated to sales in orthopedics and trauma, with specific experience in total joint replacements for shoulders, hips, and knees.
Sales Leadership
He has managed sales teams of over 20 associates and has created comprehensive training programs for new hires.
Business Development
His record highlights successfully converting competitive accounts and leveraging product knowledge to build strong client relationships and capture market share.

Media Appearances

David has no verified media appearances

Work History

2-2024
Sales and Marketing Manager at Medacta USA, Inc.
5-2017 - 1-2024
Sales and Marketing Manager at Enovis
9-2014 - 5-2017
Full Line Sales Representative at Stryker
1-1999 - 8-2014
Senior Sales Representative at Biomet
10-1990 - 12-1998
Sales Representative at DePuy Orthopedics

Education

1979 - 1983
Bachelor of Science (BS) from University of Florida

More Information

Social Presence :

Prographics :

Exp : 34 Location : Orlando, Florida, United States Job Level : Middle Designation : Sales and Marketing Manager at Medacta USA, Inc.
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from David

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will David move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can David take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And David

Personality Compatibility


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