David McClelland is a technology journalist and broadcaster with a background as an IT consultant for firms like IBM. A University of Surrey graduate, he is the resident digital consumer champion for BBCs Rip Off Britain, focusing on technology and cybersecurity. People who have worked with him describe him as technically competent, articulate, and delivery-focused.
Outside of his primary broadcasting roles, David has a significant passion for audio production, having founded the boutique podcast agency "Sounds Engaging. " He also hosts and produces "The Photography & Video Show Podcast, " indicating a strong personal and professional interest in photography and its associated technology.
His career path is unique, having transitioned from being a trained actor and enterprise IT consultant to a prominent BBC television presenter.
Read the full overview →They respond well to confident salespeople. They don’t always try to control the conversation but neither do they like yielding it fully. They focus on objectivity in a pitch and pay little attention to bells and whistles.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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