David Rushton

Commander
DISC Type : D

Technology Advisor at davidrushton.com

London Area, United Kingdom

Overview

David Rushton is a technology advisor specializing in due diligence and post-acquisition leadership for investors in SaaS and tech-enabled businesses. He helps investors and leadership teams assess and scale technology, particularly in lower mid-market PE and search fund environments. People who have worked with him often describe him as professional, eloquent, and a brilliant tech all-rounder.

Outside of his technology advisory work, David has an interest in professional development and communication, highlighted by his affiliation with Toastmasters International. This suggests a focus on public speaking and leadership skills that complements his technical and strategic consulting roles.

Unique fact: David focuses on whether a business runs on robust systems or relies on sheer effort, a key distinction he uses to evaluate a companys scalability.

Personality Overview

Very Quick

Strong-Willed

Candid & Clear

They are not focused on building rapport and relationships.  They like to be in a position where they can control the conversation and terms. They respond better to strong and respectful interactions.

Topics They Care About

Tech Due Diligence
His primary professional focus is helping investors understand the technology within a business pre- and post-acquisition to support their investment thesis.
Post-Acquisition Strategy
Advises on technology leadership and evolution after an acquisition, ensuring that systems and teams can handle scaling and integration.
SaaS Business Models
Specializes in assessing and evolving the technology within B2B SaaS companies, including their integration capabilities and internal system architecture.

Media Appearances

David has no verified media appearances

Work History

10-2020
Technology Advisor at davidrushton.com
1-2025
Founder at Intervia
10-2020 - 3-2022
Technology Strategist at Together Digital
10-2017 - 10-2020
Head Of Technology at PrescQIPP CIC
4-2016 - 6-2017
Head of Digital at Talisman Solutions

Education

2002 - 2006
BSc Hons from University of Staffordshire
1995 - 2002
High School from Great Wyrley High School

More Information

Social Presence :

Prographics :

Exp : 20 Location : London Area, United Kingdom Job Level : Leadership Designation : Technology Advisor at davidrushton.com
URL has been copied!

Insights For Selling To David

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Make sure that you circle back fast on any action items, it wins their trust
  • Speak about competitive differentiation that your product offers

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Avoid being too verbose
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from David

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will David move?

  • They can take decisions very fast if you manage to convince them.
  • Can David take some risk or not?

  • The risks don’t matter much to them.

You And David

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.