Dean Robinson

Go-getter
DISC Type : d

Director Quality Engineering – CMO and Supplier Quality at Smith+Nephew

Nuneaton, England, United Kingdom

Overview

Dean Robinson is a Quality Engineering Director at Smith & Nephew with over 19 years of experience in the medical device sector. He specializes in QMS, CAPA, and GMP, holding a CQI Level 5 Diploma in Quality and HNCs in both Engineering and Business.

He has a strong interest in the broader MedTech industry, following major companies like GE HealthCare and Philips to stay informed on market trends and innovations.

Dean has successfully overseen complex global projects, including eQMS deployments, manufacturing transfers, and readiness programs for MDSAP and EUMDR.

Personality Overview

Direct & Candid

Fast-Paced

Vision Oriented

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Supplier Quality
His current director-level role focuses on defining, developing, and delivering the supplier quality assurance program for the company's Wound Care division.
Global QMS
He has extensive experience leading eQMS deployments and has served as the global process owner for CAPA and non-conformance systems at Smith & Nephew.
Regulatory Readiness
A key achievement includes overseeing successful readiness projects for major regulatory frameworks like MDSAP and the EU's EUMDR.

Media Appearances

Dean has no verified media appearances

Work History

9-2024
Director Quality Engineering – CMO and Supplier Quality at Smith+Nephew
3-2024 - 10-2024
Global Business Process Owner - Quality and Regulatory at Smith+Nephew
7-2020 - 3-2024
Sr. Manager, Global Quality Management Systems at Smith+Nephew
1-2019 - 7-2020
Global QARA Senior Auditor at Smith+Nephew
11-2016 - 12-2018
Quality Manager at Smith+Nephew

Education

2008 - 2011
CQI Level 5 Diploma in Quality from Birmingham City University
2017 - 2019
Level 4 Diploma in Principles of Leadership and Managment from ILM

More Information

Social Presence :

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Exp : 27 Location : Nuneaton, England, United Kingdom Job Level : Leadership Designation : Director Quality Engineering – CMO and Supplier Quality at Smith+Nephew
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Insights For Selling To Dean

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Refer to testimonials from others in similar positions
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dean is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Dean

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Dean move?

  • Their decision making speed is somewhere in the middle.
  • Can Dean take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Dean

Personality Compatibility


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