Debora Agustina

Critic
DISC Type : C

Head of C&B and HRIS at Perfetti Van Melle

Jakarta, Jakarta, Indonesia

Overview

Debora Agustina is a human resources leader at Perfetti Van Melle with deep expertise in Compensation & Benefits and HRIS. Her career, featuring significant roles at Nestlé and PT Astra International Tbk, is marked by creating total rewards strategies and managing HR systems like SAP and SuccessFactors.

She demonstrates a strong commitment to professional development, having completed certifications in HR Analytics and Employee Compensation. Debora is passionate about fostering inclusive cultures where employees can grow, taking pride in her past role as a Nestlé Young Women’s Leader.

At Nestlé, she led a digital transformation by launching an e-Staff Shop with Tokopedia to enhance the employee experience.

Personality Overview

Objective Thinker

ROI Driven

Critic

They like to do things independently and don’t look for support from others.  They choose to analyze logically and value facts to emotions. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Total Rewards Strategy
Specializes in designing customized variable pay and benefit programs to improve employee retention and market competitiveness.
HR Digital Transformation
Showcased by her launch of a digital employee store at Nestlé. She is skilled in HRIS platforms like SAP and SuccessFactors.
Data-Driven HR
Recently completed an HR Analytics course focused on using metrics to measure and drive business outcomes.

Media Appearances

Debora has no verified media appearances

Work History

9-2025
Head of C&B and HRIS at Perfetti Van Melle
11-2022 - 8-2023
Head of HR Services & Interim Head of Total Rewards at Nestlé
2-2022 - 9-2025
Head of Human Resources Services at Nestlé
12-2019 - 2-2022
Total Rewards Specialist at Nestlé
6-2016 - 12-2019
Corporate Performance & Reward Analyst at PT Astra International Tbk

Education

2017 - 2019
Master of Management from PPM School Of Management
2011 - 2015
Bachelor of Engineering (B.E.) from Diponegoro University

More Information

Social Presence :

Prographics :

Exp : 8 Location : Jakarta, Jakarta, Indonesia Job Level : Mid-senior Designation : Head of C&B and HRIS at Perfetti Van Melle
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Insights For Selling To Debora

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t try too hard to build a relationship with them
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Debora is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Debora

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Debora move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Debora take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Debora

Personality Compatibility


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