David Stuffer

Judge
DISC Type : Dc

Head of MBUX Navigation & Augmented Reality, MB.OS, R&D at Mercedes-Benz AG

Stuttgart, Baden-Württemberg, Germany

Overview

David Stuffer is the Head of MBUX Navigation & Augmented Reality at Mercedes-Benz, leading large teams in product design and technical development for connected car services. His expertise lies in steering in-vehicle digital experiences. He holds a degree in Business Administration from Università Bocconi.

Outside of his direct role, David shows a keen interest in the broader automotive industrys evolution, following innovators like Tesla. He also appears to keep up with current events, indicated by his interest in publications like The New York Times.

Unique fact: His team was the first automotive OEM to integrate Microsoft Intune directly into a vehicles operating system.

Personality Overview

Quality Focused

Demanding

Generally Skeptic

They are less concerned about the product and more about its potential impact.  They respond better to strong and respectful interactions. They prefer to move quickly, and expect the same from others.

Topics They Care About

In-Vehicle Experience
Leads the MBUX Navigation and Augmented Reality unit, and has overseen the integration of streaming services like Disney+ into vehicles.
Strategic Partnerships
Has driven collaborations with major tech companies, including Microsoft for productivity tools and Sony for in-car entertainment.
Product Excellence
Frequently celebrates his team winning prestigious German automotive awards for their features, emphasizing teamwork and user-centric design.

Media Appearances

David has no verified media appearances

Work History

7-2025
Head of MBUX Navigation & Augmented Reality, MB.OS, R&D at Mercedes-Benz AG
1-2023 - 6-2025
Head of “Connected Services”; MB.OS, R&D at Mercedes-Benz AG
3-2021 - 6-2023
Senior Manager “Connected Services & On-Demand Functions” at Mercedes-Benz AG
9-2015 - 10-2022
Senior Manager “Connected Car Strategy, Portfolio/Release Management & Internationalization” at Mercedes-Benz AG
8-2012 - 8-2015
Senior Manager “After-Sales Services for connected cars & trucks” at Mercedes-Benz AG

Education

1992 - 1999
Dottore in Economia Aziendale (University degree) from Università Bocconi

More Information

Social Presence :

Prographics :

Exp : 26 Location : Stuttgart, Baden-Württemberg, Germany Job Level : Mid-senior Designation : Head of MBUX Navigation & Augmented Reality, MB.OS, R&D at Mercedes-Benz AG
URL has been copied!

Insights For Selling To David

During A Call Or A Meeting

DO's

  • Be respectful but crisp
  • Refer to testimonials from well-known industry leaders
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Avoid being too verbose
  • Don't try too hard to forge relationships with them
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from David

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will David move?

  • If convinced, they can reach decisions quite fast.
  • Can David take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And David

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.