Debra Bornstein

Enthusiast
DISC Type : i

VP, Sales at Symrise

Princeton Junction, New Jersey, United States

Overview

Debra has no verified overview

Personality Overview

Optimistic

Story Driven

Consensus Focused

Unlike D or C types, they are convinced more by stories and testimonials.  They are more about building relationships than just cutting deals. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Debra has no verified topics they care about

Media Appearances

Debra has no verified media appearances

Work History

10-2016
VP, Sales at Symrise
9-2010 - 10-2016
VP, Fragrance Creation, Home & Personal Care at Symrise
4-2008 - 8-2010
Creative Center Director at IFF
12-2004 - 3-2008
North America Sales Director at Firmenich

Education

1993 - 1998
Master of Business Administration (MBA) from New York University
1986 - 1990
Bachelor of Science (BS) from Cornell University

More Information

Social Presence :

Prographics :

Exp : 21 Location : Princeton Junction, New Jersey, United States Job Level : Senior Designation : VP, Sales at Symrise
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Insights For Selling To Debra

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Give them the opportunity to lead the conversation where possible
  • Compliment them about their personality if you get a chance

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be excessively objective, be like a storyteller with them
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Debra is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Debra

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Debra move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Debra take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Debra

Personality Compatibility


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