Dee Samra is the Global Director of Data & AI Governance at Booking. com, specializing in strategy, risk management, and DMA/DSA compliance. A graduate of Newcastle University, her career includes leadership roles at Liberty Global and Virgin Media. Colleagues describe her as passionate, focused, and a great team player, dedicated to driving excellence in data-driven organizations.
Outside of her primary role, Dee is a passionate advocate for diversity and inclusion, having co-founded a Gender Equity & Inclusion ERG. Her interests include mentoring, promoting women in technology, and she has mentioned growing up on the beach. Based on a 2020 interview, she is a mother to three children.
Dee is a co-founder of a Gender Equity and Inclusion Employee Resource Group, actively working to foster a more inclusive tech environment.
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