Denisse is a Marketing and Customer Experience Strategist at HDI Seguros México with over 10 years of experience. Specializing in Behavioral Economics, she transforms complex data into profitable business strategies. She holds a degree in Marketing from Universidad La Salle Bajío and has upskilled in Behavioral Economics at Accenture.
She recently showcased her work on an international stage, presenting the iDriving case at the CX Summit 2025 in Germany.
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