Dharshini S Kumar

Questioner
DISC Type : c

Incharge- Marketing at National Payments Corporation Of India (NPCI)

Mumbai, Maharashtra, India

Overview

Dharshini has no verified overview

Personality Overview

Price-Sensitive

Cautious & Analytical

Value Seeker

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Dharshini has no verified topics they care about

Media Appearances

Dharshini has no verified media appearances

Work History

7-2023
Incharge- Marketing at National Payments Corporation Of India (NPCI)
7-2020
Senior Lead - Marketing and Branding at National Payments Corporation Of India (NPCI)
12-2017 - 6-2020
Lead - Marketing and Branding at National Payments Corporation Of India (NPCI)
4-2017 - 12-2017
Senior Brand Strategy Manager at R K SWAMY BBDO
11-2015 - 3-2017
Brand Strategy Manager at R K SWAMY BBDO

Education

2011 - 2012
PGPAMMC from Northpoint Centre of Learning, Khandala
2008 - 2011
B.Sc. Visual Communication from Loyola College, Chennai

More Information

Social Presence :

Prographics :

Exp : 13 Location : Mumbai, Maharashtra, India Job Level : Mid-senior Designation : Incharge- Marketing at National Payments Corporation Of India (NPCI)
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Insights For Selling To Dharshini

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dharshini is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Dharshini

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Dharshini move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Dharshini take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Dharshini

Personality Compatibility


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