Diana A.

Questioner
DISC Type : c

Director of Finance And Operations at Swixx BioPharma

Bulgaria

Overview

Diana is the Director of Finance and Operations at SWIXX BioPharma Bulgaria, specializing in the pharmaceutical industry. Her expertise covers short- and long-term business planning, commercial finance, and accounting operations, with a background at Chiesi and Sanofi. She holds a Masters from the University of National and World Economy.

Diana manages a uniquely broad range of functions beyond finance, including logistics, procurement, and HR administration, showcasing comprehensive operational leadership.

Personality Overview

Value Seeker

Cautious & Analytical

Systematic

They prefer to analyze every situation thoroughly.
  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Pharmaceutical Finance
Her entire career has been dedicated to financial leadership roles within major pharmaceutical companies like Swixx BioPharma, Chiesi, and Sanofi.
Strategic Business Planning
A core responsibility throughout her career, focusing on creating and controlling budgets, as well as developing short and long-term business strategies.
Cross-Functional Operations
Her current role involves managing diverse departments including finance, accounting, logistics, procurement, and HR administration, showing a holistic operational focus.

Media Appearances

Diana has no verified media appearances

Work History

10-2021
Director of Finance And Operations at Swixx BioPharma
8-2019 - 1-2021
Group Accountant & Financial Controller Austria & CEE at Chiesi Pharmaceuticals GmbH
12-2005 - 8-2019
Finance Manager at Chiesi Bulgaria Ltd
9-2000 - 12-2005
Financial Controller at Sanofi

Education

1997 - 1999
Master from University of National and World Economy Bulgaria
1994 - 1996
Expert from Academy of Economics D.A.Tsenov Svishtov

More Information

Social Presence :

Prographics :

Exp : 24 Location : Bulgaria Job Level : Mid-senior Designation : Director of Finance And Operations at Swixx BioPharma
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Insights For Selling To Diana

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Diana is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Diana

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Diana move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Diana take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Diana

Personality Compatibility


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