Diogo Limeira in

Diogo Limeira

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Head of Sales Strategy & Operations at SC Johnson
📍 Rio de Janeiro, Rio de Janeiro, Brazil

Diogo Limeira is the Head of Sales Strategy & Operations at SC Johnson, with over a decade of international experience in the FMCG sector. Described by colleagues as a strong, self-driven, and innovative leader, he specializes in go-to-market strategy, e-commerce, and digital transformation. He holds a Black Belt in Business Insights, placing him in the top 5% of professionals tested.

Diogo is committed to continuous learning, currently pursuing an MBA in Leadership, Innovation, and Technology from Ibmec, adding to his previous MBA in Business Management. He has built his career internationally, having been transferred from his native Brazil to Mexico for four years before recently returning.

After successfully leading major accounts and developing new channels in Mexico for four years, he has recently returned to his home country of Brazil.

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Experience
16 Years
Current Role
Head of Sales Strategy & Operations
Job Level
Mid-senior
Location
Rio de Janeiro, Rio de Janeiro, Brazil
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Diogo cares about

Go-to-Market Strategy
He has a proven track record of establishing GTM strategies, notably setting up the pharma channel for SC Johnson in Mexico from the ground up.
E-commerce & New Channels
He has led e-commerce and pharma channel development in both Brazil and Mexico, consistently driving growth above 25% in previous roles.
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Career

Work history

9-2024
Head of Sales Strategy & Operations
SC Johnson
8-2021 - 9-2024
Head of Business Development - E-Commerce, Pharma & New Channels- Northern Cluster
SC Johnson
4-2021 - 8-2021
Sr. Manager, Key Account - Walmart Mexico
SC Johnson
10-2020 - 4-2021
Manager, Head of Pharma Channel - Mexico
SC Johnson
2-2018 - 10-2020
Manager, Head of E-Commerce and Pharma - Brazil
SC Johnson
In the press

Media appearances

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Education
4-2025 - 4-2026
Pós-graduação Lato Sensu - MBA
Ibmec
2013 - 2015
MBA em Gestão Empresarial
FGV - Fundação Getulio Vargas
2016 - 2016
GERENTE DE E-COMMERCE E MARKETING DIGITAL
COMSCHOOL
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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