Donna K

Questioner
DISC Type : c

Senior Advisor, Life Sciences | Market Access, Research & Commercial Strategy at Self-employed

Greater Boston, United States

Overview

Donna is an accomplished, relationship-focused executive specializing in biotech and pharmaceutical consulting. With a strong foundation in analytics and data-driven decision-making, she excels in client engagement, market access, and commercial strategy. People who have worked with her describe her as funny, articulate, and extremely intelligent.


Donna holds a certification in Applied Digital Health Ethics, showcasing her commitment to navigating the complex moral challenges in modern healthcare technology.

Personality Overview

Value Seeker

Not Easily Convinced

Cautious & Analytical

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to do thorough analysis of any situation.

Topics They Care About

Market Access
Her professional focus includes market access challenges and commercialization planning, and she actively attends industry events like AMCP to connect with peers on this topic.
Healthcare Analytics
Her career has a consistent focus on analytics and business intelligence, with leadership roles in these areas at companies like Phreesi and InfoMedics.
Strategic Planning
A key part of her consulting focus is helping life sciences companies with strategic planning to achieve their commercial goals.

Media Appearances

Donna has no verified media appearances

Work History

5-2025
Senior Advisor, Life Sciences | Market Access, Research & Commercial Strategy at Self-employed
1-2024 - 5-2025
Senior Vice President at VS Health Group
11-2014 - 12-2023
Head of Market Research and Analytics at Viking Healthcare Solutions
4-2011 - 11-2014
Director, Analytics and Business Intelligence at Phreesia
4-2005 - 4-2011
Senior Director, Analytic Services at InfoMedics

Education

BS from University of Notre Dame
MS from University of Maryland Baltimore

More Information

Social Presence :

Prographics :

Exp : 20 Location : Greater Boston, United States Job Level : N/A Designation : Senior Advisor, Life Sciences | Market Access, Research & Commercial Strategy at Self-employed
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Insights For Selling To Donna

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Donna is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Donna

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Donna move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Donna take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Donna

Personality Compatibility


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