Dr. Max Kownatzki
Login to view DISC.Chief Executive Officer at Eurowings
📍 Germany
Dr. Max Kownatzki is a multinational aviation CEO and current head of SunExpress, soon transitioning to CEO of Eurowings. An experienced strategist with a PhD and a commercial pilots license, he has held senior roles at Lufthansa and Jetstar. Colleagues describe him as a passionate, high-character professional and a superb strategist.
Read the full overview →Current Role
Chief Executive Officer
Location
Germany
Personality Overview
How Dr. shows up
Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Priorities
Topics Dr. cares about
Aviation Sustainability
He is deeply dedicated to developing environmentally responsible solutions and has overseen initiatives to replace plastics with sustainable alternatives on international flights.
Customer Engagement
Demonstrates a hands-on approach by personally loading surprise gift boxes onto flights and engaging with over 100, 000 fans to choose a new aircraft livery.
Career
Work history
2-2026
Chief Executive Officer
Eurowings
4-2020 - 1-2026
Chief Executive Officer
SunExpress
1-2017 - 6-2020
Member of the Supervisory Board
Air Dolomiti Spa
2-2015 - 4-2020
Senior Vice President Network & Partnership Management Hub Airlines
Lufthansa
4-2014 - 4-2020
Co-Founder & Chairman of the Advisory Board (previously CEO)
HopAcross
In the press
Media appearances
SunExpress Board of Directors extends CEO Max Kownatzki's term. Featured in SunExpress
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Interview with Dr. Max Kownatzki, SunExpress CEO. Featured in Aviation Turkey
+8 more appearances
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Education
1998 - 2002
Dr. oec. (PhD)
University of St.Gallen
2000 - 2002
PhD program / Research associate
UC Irvine
Social presence
Behavioral profile
DISC profile (public)
DISC behavioral profile
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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