Ed Reck

Trailblazer
DISC Type : DI

Commercial District Manager - Florida & Georgia at Pure Storage

Lake Mary, Florida, United States

Overview

Ed is a sales management professional with over two decades of experience leading teams for Fortune 500 companies. In his current role, he manages the Florida and Georgia commercial district for Pure Storage, with a consistent history of driving top-line revenue and profitability.

Colleagues and direct reports describe Ed as an "incredible leader, " a "gifted sales person, " and someone genuinely committed to the personal and professional development of his team. He is recognized for his passion, expertise in leadership, coaching, and motivation.

One of his recommenders, who worked with him at multiple companies, noted, "Aside from his mother, Ive probably known Ed longer than anyone. "

Personality Overview

Charismatic

Friendly But Fast

Persuasive

They are charming and can persuade others to support their decisions.  A combination of speed and relationship gets the best response from them. They prefer to ensure that they are in control of the situation.

Topics They Care About

Sales Leadership
Has over 20 years of experience hiring, training, and managing top-producing sales teams. Recommendations consistently praise his leadership, coaching, and motivational skills.
Team Development
Frequently posts about hiring for his team and is described by reports as being passionately committed to their personal and professional growth.
Data Storage Innovation
Showcases pride in Pure Storage's technological advantages, highlighting its R&D investment and leadership position in Gartner Magic Quadrant reports.

Media Appearances

Ed has no verified media appearances

Work History

11-2022
Commercial District Manager - Florida & Georgia at Pure Storage
1-2021 - 11-2022
Partner Sales Manager - Southeast Region at Pure Storage
6-2019 - 1-2021
Channel Account Manager - Florida at Pure Storage
8-2017 - 1-2019
General Manager - Central Florida at United Data Technologies
2-2016 - 9-2017
Strategic Account Director at 1E

Education

1990 - 1991
Education details unavailable from Christopher Newport University
1986 - 1989
Education details unavailable from Old Dominion University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Lake Mary, Florida, United States Job Level : Middle Designation : Commercial District Manager - Florida & Georgia at Pure Storage
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Insights For Selling To Ed

During A Call Or A Meeting

DO's

  • Display high self-confidence and expect them to have a strong personality.
  • Give them control of the sales process
  • Help them visualize the impact of their decision

DONT's

  • Avoid unnecessary negativity or slowness
  • Don't make any commitments that you might not be able to fulfill
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ed is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Ed

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Ed move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Ed take some risk or not?

  • If necessary, they will be ready to take risks.

You And Ed

Personality Compatibility


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