Edie Shimel in

Edie Shimel

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Growth Ops Lead at Sybill
📍 Greater Boston, United States

Edie is a Growth Ops Lead at Sybill, specializing in building scalable demand engines that connect marketing execution to measurable pipeline growth. Described by colleagues as a "marketing ops wizard, " she combines a strong operational foundation with a creative background, holding a Master of Fine Arts from UNC Chapel Hill.

As a passionate "Accessibility Advocate, " Edies dedication to digital inclusion is deeply personal and inspired by her parents, who are both blind. She actively posts and writes about accessibility, bridging her professional skills with her personal mission to create more inclusive digital experiences for everyone.

Unique fact: Edie began her career as an artist and had her photography featured in art exhibitions before pivoting to marketing and technology.

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Experience
15 Years
Current Role
Growth Ops Lead
Job Level
Mid-senior
Location
Greater Boston, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Edie cares about

Scaling GTM Engines
Focuses on creating integrated systems that align marketing, sales, and product to build predictable pipeline and support hybrid product-led and sales-led growth motions.
Digital Accessibility
A dedicated advocate for digital access and inclusion, a passion deeply rooted in her personal experience with her blind parents.
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Career

Work history

6-2025
Growth Ops Lead
Sybill
7-2024 - 6-2025
Senior Marketing Operations Manager
PartsTech
4-2023 - 7-2024
Marketing Operations Manager
PartsTech
1-2022 - 2-2023
Marketing Operations Manager
AceUp
4-2019 - 1-2022
Marketing Director
National Braille Press
In the press

Media appearances

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Education
8-2007 - 5-2009
Masters Fine Arts - MFA
The University of North Carolina at Chapel Hill
2015 - 2015
Web-Development Intensive Certificate
General Assembly
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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