Edna Sosa Vargas in

Edna Sosa Vargas

Inquirer · DISC type cd
Marketing Director at lululemon
📍 Mexico City Metropolitan Area

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
9 Years
Current Role
Marketing Director
Job Level
Mid-senior
Location
Mexico City Metropolitan Area
Personality Overview

How Edna shows up

ROI Conscious
Judgemental
Demanding

They respond well to confident salespeople. They can be nudged to make faster decisions by offering what they value. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Priorities

Topics Edna cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

9-2023
Marketing Director
lululemon
10-2022 - 9-2023
Brand & Community Manager
lululemon
4-2019 - 11-2022
Brand Manager
Síclo
5-2018 - 4-2019
Digital PR & Content Media Specialist
FOREO
1-2018 - 6-2018
Account Executive
Burson-Marsteller
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2012 - 2017
Licenciatura Comunicación y Medios Digitales
Tecnológico de Monterrey
2015 - 2015
Fashion Visual Communications
Istituto Lorenzo de'​ Medici
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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