Eduardo Lemos

Questioner
DISC Type : c

CMO Kellanova Brazil at Kellanova

São Paulo, São Paulo, Brazil

Overview

Eduardo has no verified overview

Personality Overview

Not Easily Convinced

Value Seeker

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Eduardo has no verified topics they care about

Media Appearances

Eduardo has no verified media appearances

Work History

6-2024
CMO Kellanova Brazil at Kellanova
10-2023 - 7-2024
CMO Kellanova Mexico | Senior Marketing Director at Kellanova
5-2022 - 10-2023
CMO Kellogg Mexico | Senior Marketing Director at Kellogg Company
12-2019 - 5-2022
Sr. Marketing Director Cereal Category Latin America at Kellogg Company
7-2018 - 11-2019
Sr. Marketing Director Snacks Latin America at Kellogg Company

Education

2018 - 2019
Kellogg Executive Development Program from Harvard Business School Executive Education
7-2003 - 12-2007
Bachelor's degree from ESPM Escola Superior de Propaganda e Marketing

More Information

Social Presence :

Prographics :

Exp : 13 Location : São Paulo, São Paulo, Brazil Job Level : Leadership Designation : CMO Kellanova Brazil at Kellanova
URL has been copied!

Insights For Selling To Eduardo

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • If you have a lower priced product compared to the competition, call out the same
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Eduardo is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Eduardo

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Eduardo move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Eduardo take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Eduardo

Personality Compatibility


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