Edward Silva

Enthusiast
DISC Type : i

Senior Account Executive at GoTo

Irvine, California, United States

Overview

Edward is a Senior Account Executive at GoTo, specializing in corporate sales with experience at tech companies like SurveyMonkey and Pacaso. Colleagues describe him as motivated and empathetic, skilled in consultative selling frameworks like MEDDPICC, and certified in customer experience.

Outside of work, Edward is a proud "Girl Dad" who prioritizes family, having taken a career break for full-time parenting. His personal interests include listening to podcasts and Taco Bell.

Unique fact: During his parenting career break, he held the title of "Chief Dad Officer. "

Personality Overview

Consensus Focused

Story Driven

Non-Confrontational

They prefer to build relationships rather than staying totally transactional.  Unlike D or C types, they are convinced more by stories and testimonials. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Fatherhood & Family
Identifies as a "Girl Dad" in his professional headline and took a career break to be a full-time parent, highlighting the importance of family in his life.
Customer Experience
Holds a Medallia Customer Experience Professional certification and has posted about the importance of "Voice of the Customer" (VoC) partnerships.
Consultative Selling
Emphasizes building long-term partnerships through a consultative approach and is certified in GoTo's Customer Centric Selling methodology.

Media Appearances

Edward has no verified media appearances

Work History

8-2025
Senior Account Executive at GoTo
3-2025 - 8-2025
Full-time parenting at Career Break
7-2024 - 3-2025
Partner Account Manager at Lakeshore Learning Materials
7-2023 - 6-2024
Enterprise Account Executive at Pacaso
3-2022 - 3-2023
Mid Market Account Executive at SurveyMonkey

Education

2015 - 2016
Computer Science from Irvine Valley College

More Information

Social Presence :

Prographics :

Exp : 8 Location : Irvine, California, United States Job Level : Middle Designation : Senior Account Executive at GoTo
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Insights For Selling To Edward

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Refer to interesting customer testimonials and stress on great customer experience
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don’t be too formal with them, they trust informality more
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Edward is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Edward

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Edward move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Edward take some risk or not?

  • They can take some low-probability risks if needed.

You And Edward

Personality Compatibility


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