Elena Novikova
Inquirer · DISC type cdElena Novikova is the founder of Aspire Agency, a digital marketing firm specializing in the tech industry. A Masters student at Geneva Business School, she has a passion for tech and sales. Colleagues describe her as proactive, creative, and dedicated, with experience driving growth for clients like SilTest Semiconductors and IDM.
An energetic and committed individual, Elena is pursuing studies in international relations and finance, reflecting broad interests beyond marketing. This academic focus, combined with a background in competitive mathematics, suggests a strong analytical and strategic mindset which she applies to her professional endeavors.
Unique fact: Elena placed 6th in the 2019 International Schools Mathematics Teachers Foundation (ISMTF) competition.
Read the full overview →How Elena shows up
They respond well to confident salespeople. They can be nudged to make faster decisions by offering what they value. They focus on objectivity in a pitch and pay little attention to bells and whistles.
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Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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