Emilie BERNA

Questioner
DISC Type : c

Associate Director, Legal, Content team at Ubisoft

Greater Paris Metropolitan Region, France

Overview

Emilie has no verified overview

Personality Overview

Price-Sensitive

Value Seeker

Cautious & Analytical

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Emilie has no verified topics they care about

Media Appearances

Emilie has no verified media appearances

Work History

11-2023
Associate Director, Legal, Content team at Ubisoft
7-2022
Associate Director, Legal at Ubisoft
3-2021 - 7-2022
Senior Counsel, Business and Legal Affairs at Ubisoft
6-2018 - 3-2019
Responsable Juridique Distribution France & Nouveaux Médias at STUDIOCANAL
7-2016 - 5-2018
Juriste Distribution & Nouveaux médias at STUDIOCANAL

Education

2011 - 2012
Education details unavailable from Ecole de formation du barreau de Paris
2008 - 2009
Master II Intellectual Property law from Université Paris Est (Paris XII)

More Information

Social Presence :

Prographics :

Exp : 11 Location : Greater Paris Metropolitan Region, France Job Level : Mid-senior Designation : Associate Director, Legal, Content team at Ubisoft
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Insights For Selling To Emilie

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emilie is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Emilie

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Emilie move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Emilie take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Emilie

Personality Compatibility


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