Emma Ferguson ACIPD in

Emma Ferguson ACIPD

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Head of People at Yoto
📍 London, England, United Kingdom

Emma Ferguson is a senior HR leader with over 15 years of multi-sector experience, currently serving as the Head of People at Yoto. She specializes in aligning strategic people initiatives with business objectives, driving transformation, and fostering inclusive, high-performing cultures. Emma holds a CIPD Level 7 qualification.

Emma is passionate about integrating purpose and social impact into the corporate environment. She actively champions ESG initiatives and has led teams in community volunteering efforts, such as supporting the Hackney Foodbank, reflecting her commitment to making a positive impact beyond the workplace.

In a previous role, she successfully built and onboarded an entire core team for a critical product launch in just 12 weeks.

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Experience
6 Years
Current Role
Head of People
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

How Emma shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Emma cares about

ESG & Purpose
Actively promotes corporate social responsibility, highlighting her company's ESG reporting journey and organizing team volunteering events with local food banks.
Employee Engagement
Believes in listening to her team, citing how a simple idea from an employee survey led to a meaningful day of purpose and collaboration.
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Career

Work history

11-2025
Head of People
Yoto
8-2025 - 10-2025
CIPD Level 7 Dissertation
CIPD Qualifications
9-2024 - 8-2025
Chief Human Resources Officer
Future Anthem
9-2022 - 11-2024
Head of People
Future Anthem
2-2020 - 7-2022
Head of People
UK CREATIVE SERVICES LIMITED
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2-2024 - 10-2025
CIPD Level 7
Avado
Level 5
CIPD Qualifications
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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