Emma Shader in

Emma Shader

Doer · DISC type ds
Marketing at Non Profit
📍 Pleasanton, California, United States

Emma Shader is a seasoned marketing professional specializing in demand generation, brand strategy, and data-driven marketing. A graduate of Kansas State University, she has a proven record of leading successful cross-channel campaigns. Colleagues consistently describe her as a collaborative, proactive, and committed team player.

Outside of her core roles, Emma is passionate about career development and continuous learning, recently obtaining a new digital marketing certification. She takes great pride in her large-scale creative projects, which have included branding launches, digital campaigns, and even city-wide concert series.

After being impacted by layoffs, she publicly expressed gratitude for the experience and the people she worked with, showcasing remarkable professional resilience.

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Current Role
Marketing
Location
Pleasanton, California, United States
Personality Overview

How Emma shows up

Strategic Planner
Risk-Accepting
Deliberate Doer

Reading between the lines and seeing beyond your words comes naturally to them. They are very professional in their approach and can weigh multiple perspectives together. They might take some time to make their mind up but once they do, they don't change it easily.

Priorities

Topics Emma cares about

Demand Generation
Managed over 60 demand generation campaigns per quarter at HashiCorp, driving lead generation and pipeline growth across global regions.
Go-to-Market Strategy
Developed GTM strategies for product launches, focusing on ensuring the "right message reaches the right people at the right time. "
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Career

Work history

10-2025
Marketing
Non Profit
1-2024
Sr. Marketing Manager
PTE
7-2023 - 1-2024
GTM & Brand Specialist
Stealth Mode
7-2022 - 6-2023
Demand Generation
HashiCorp
6-2019 - 7-2022
Sales Coordinator
Berkshire Hathaway Subsidiary
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2014 - 2017
Bachelor of Business Administration (B.B.A.)
Kansas State University
2009 - 2012
Bilingual Diploma
Amador Valley High
Social presence
in
Behavioral profile

DISC profile (public)

d

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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