Emma Walter

Questioner
DISC Type : c

Head of Digital Technology at Atrium Underwriters Ltd

United Kingdom

Overview

As Head of Digital Technology for Atrium Underwriters, Emma leads IT strategy and innovation. A University of Birmingham graduate, she is focused on delivering key projects like the AU Gold claims platform and integrating technologies like AI to drive business value and manage change effectively.


When speaking at an industry event, she described the prospect of replacing all legacy systems as "absolutely brilliant and absolutely horrifying" in equal measure.

Personality Overview

Systematic

Cautious & Analytical

Value Seeker

They prefer to do thorough analysis of any situation.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Insurance Tech Innovation
Is actively recruiting for a role on her team dedicated to tech innovation, focusing on idea identification, proof-of-concept management, and internal communications.
Pragmatic AI Adoption
Follows a practical framework for AI projects, emphasizing the need to assess new proof-of-concepts based on their potential benefit, cost, and overall feasibility.
Legacy System Modernization
Leads projects involving new platforms, such as 'AU Gold' for claims, and speaks publicly on the significant challenges and opportunities of replacing legacy systems.

Media Appearances

Emma has no verified media appearances

Work History

1-2025
Head of Digital Technology at Atrium Underwriters Ltd
12-2017 - 1-2025
Delivery Manager at Atrium Underwriters Ltd
6-2014 - 12-2017
Senior Project Manager at Xuber
1-2011 - 5-2014
Senior Business Analyst at Agencyport Software
6-2007 - 12-2010
Project Manager at Sword Insurance

Education

1998 - 1999
Master of Arts (MA) from University of Birmingham
1995 - 1998
Bachelor of Arts (BA) from University of Birmingham

More Information

Social Presence :

Prographics :

Exp : 20 Location : United Kingdom Job Level : Mid-senior Designation : Head of Digital Technology at Atrium Underwriters Ltd
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Insights For Selling To Emma

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • If you have a lower priced product compared to the competition, call out the same
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emma is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Emma

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Emma move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Emma take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Emma

Personality Compatibility


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