Director, Brand Marketing and Communications at Octapharma
📍 New York, New York, United States
Eric Marrero is a marketing director at Octapharma with over 15 years of experience shaping brands in the pharma, biotech, and life science sectors. A graduate of Alfred University, he specializes in integrated brand strategy and digital marketing. Colleagues describe him as strategic, personable, talented, and organized.
He was a President Club Award recipient in 2021 for his strategic contributions.
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Experience
11 Years
Current Role
Director, Brand Marketing and Communications
Job Level
Mid-senior
Location
New York, New York, United States
Personality Overview
How Eric shows up
Very Quick
Impact-Driven
Decisive
They do not care very much about building rapport or relationships. They are less concerned about the product and more about its potential impact. They prefer to move quickly, and expect the same from others.
Priorities
Topics Eric cares about
Patient Engagement Programs
He has led multiple award-finalist patient support programs, including initiatives for Hemophilia A, Cystic Fibrosis, and various oncology indications.
Digital Pharma Marketing
Serves as a digital subject matter expert, focusing on omnichannel strategies, CRM optimization, and SEO/SEM to drive brand growth.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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