Eriko (mettler) bailey

Initiator
DISC Type : Di

General Manager at beek leathergoods

Encinitas, California, United States

Overview

Eriko (Mettler) Bailey is the General Manager at beek leathergoods, bringing over 15 years of experience in transforming supply chain and logistics operations. At Pura Vida Bracelets, she was instrumental in growing annual revenue from $32M to over $120M. She is a graduate of Syracuse University and FIDM.

Eriko is passionate about mentorship and advancing women in business, having spoken at the Women in Entrepreneurship and Leadership Forum at San Diego State University. She actively contributes to her industry by participating in events like the LA eCommerce Retail Summit as a guest panelist.

She was featured in Supply Chain Digital for her work in building Pura Vidas artisanal and sustainable supply chain.

Personality Overview

Impact-Oriented

Friendly Challenger

Conviction Driven

They usually prefer to drive the conversation.  They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Sustainable Supply Chains
Was featured in an article by Supply Chain Digital discussing an artisanal and sustainable supply chain approach, emphasizing communication and collaboration with vendors.
Driving Revenue Growth
As VP of Supply Chain at Pura Vida Bracelets, she helped grow annual revenue from $32M to over $120M through operational and strategic leadership.
Women in Leadership
Shows a passion for supporting emerging leaders by speaking at events like the Women in Entrepreneurship and Leadership Forum at San Diego State University.

Media Appearances

Eriko has no verified media appearances

Work History

6-2025
General Manager at beek leathergoods
10-2019 - 2-2025
Vice President Supply Chain at Pura Vida Bracelets
10-2017 - 2-2025
Director of Supply Chain Operations at Pura Vida Bracelets
7-2016 - 7-2020
Part-Time Instructor - Merchandise Marketing at FIDM
9-2010 - 9-2017
Merchandise and Demand Planning | Key Accounts Manager at V i X Paula Hermanny

Education

2000 - 2004
Bachelors of Science from Syracuse University
2008 - 2009
Professional Designation AA from FIDM

More Information

Social Presence :

Prographics :

Exp : 21 Location : Encinitas, California, United States Job Level : Senior Designation : General Manager at beek leathergoods
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Insights For Selling To Eriko

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Look like someone who is on top of their game
  • Acknowledge their status and position during the conversation

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Eriko is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Eriko

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Eriko move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Eriko take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Eriko

Personality Compatibility


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