Erin Frum

Inquirer
DISC Type : cd

Director of Marketing & Creative at Rise Brands

Columbus, Ohio, United States

Overview

Erin has no verified overview

Personality Overview

ROI Conscious

Hard To Convince

Upfront

They respond well to confident salespeople.  They don’t always try to control the conversation but neither do they like yielding it fully. They care equally about the product and its potential impact.

Topics They Care About

Erin has no verified topics they care about

Media Appearances

Erin has no verified media appearances

Work History

12-2021
Director of Marketing & Creative at Rise Brands
12-2018 - 12-2021
Innovation Marketing Lead at Nationwide
11-2015 - 12-2018
Enterprise Media Director at Nationwide
11-2011 - 11-2015
Sr. Consultant, National Advertising for Nationwide Brand at Nationwide
7-2010 - 10-2011
Marketing Leadership Rotation Program at Nationwide

Education

2008 - 2010
MBA from The Ohio State University Fisher College of Business
2001 - 2005
BS from Ohio University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Columbus, Ohio, United States Job Level : Mid-senior Designation : Director of Marketing & Creative at Rise Brands
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Insights For Selling To Erin

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Make sure that you you respond to any queries from them quickly
  • Stress on the business value that your product offers

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Don't try too hard to get friendly, let it happen with time
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Erin is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Erin

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Erin move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Erin take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Erin

Personality Compatibility


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